Link Building
Link Popularity is the number and quality of links to your site from other websites. Therefore, to have good link popularity, it is not required to have a large number of links pointing to your site but rather a good number of quality links.
Knowing who links to your site and increasing the number of quality links is an important part of any search engine optimisation campaign. Good link popularity can dramatically increase targeted traffic to your site.
A properly implemented link building campaign from Interactive Return will drive targeted traffic to your website and increase your site's link popularity. Firstly, Interactive Return will make sure your site is listed in all the major directories such as Yahoo!, the Open Directory and Looksmart. Links from these top directories will increase your link popularity as these sites have good link popularity themselves. Secondly, we will make sure your own site is linked well internally. Each page of your site should support some form of navigation system whereby you can access all of the main sub-sections of your site. Thirdly, Interactive Return will research, submit and monitor links from industry specific directories or search engines. These are great sites to get links from and can be a very worthwhile tool to build your site’s link popularity. Finally, Interactive Return will research to which sites your competitors are linking. This can be an important tool to determine any industry specific directories or search engines to which your site should be linking.
Check out the link popularity of your website using Interactive Return's Link Popularity Tool.
For more information on this and any other service offered by Interactive Return, please contact us today.

