Interactive Return, in conjunction with ICT-Ireland, is running a Search Engine Optimisation Seminar on October 14th in ICT-Ireland's new state of the art premises on Fitzwilliam Square.
This program covers the principles of Search Engine Optimisation and how to promote your Web site through the most popular means of finding pages on the Internet.
Participants will learn how to design pages that work well within the ranking systems of the major search engines, where best to submit your web site, how to deal with developments in paid submission and pay-per-click and advanced techniques designed to target competitive areas. Based on past experience this one day workshop is broken down into the following eight modules:
Module 1: Why Search Engine Marketing?
Module 2: The Search Engine Marketing Environment
Module 3: Search Engine Optimisation
Module 4: Keyword Research
Module 5: Organic Listings
Module 6: Google Adwords
Module 7: Overture
Module 8: Measuring Success
For further information contact Robert on (01) 672-9022.
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