Interactive Return - Online Marketing Specialists
 
July 2004

 
ARTICLES:
Search Engine Copywriting

Companies that employ SEO copywriters usually achieve higher search engine ranking for targeted search terms. more>>

How the HTTP Referrer Can Help Define Your Online Marketing Strategy

One area that is often overlooked, but can be the difference between succeeding and failing online, is Web Traffic Analysis, and in particular the HTTP Referrer data set within the web stats. more>>

Top Search Terms in July

What were the top search terms last month? Find out what searchers were looking for on Ask Jeeves, Google, Lycos & Yahoo. more>>

 
 
INDUSTRY NEWS:
Google IPO Worth Up To $3.3B

Google said Monday that its highly anticipated initial public offering would be worth as much $3.3 billion. Read the article on Forbes.com.

Search Engines Crippled by MyDoom

Major Internet search engines were crippled Monday morning by a variant of the MyDoom worm, rendering Google inaccessible to many users and slowing results from Yahoo. Read more on News.com.

Ask Jeeves Extends Google Deal

Ask Jeeves just announced that it's extending its advertising relationship with Google through 2007. California-based Ask Jeeves said the extension renews the agreements with the company's flagship sites, Ask Jeeves and Ask Jeeves UK. Read the article on TheStreet.com.

 
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