ARTICLES:
SMX London Explores Search in 2007
At the recent SMX London, search insiders discussed developments in Search in 2007 in the “What’s New with Search Advertising” session. Read More>>
Effects of Universal Search
Universal Search combines all kinds of search results, including news, images, video, local and plain old text results. Although not entirely prolific at this stage, Universal Search results are becoming increasingly more common on the search engine results pages (SERPs). Read More>>
IR NEWS:
Interactive Return Launch new website for Cherry
Interactive Return recently designed and developed a new website for Cherry, a company specializing in job placement in the Irish catering industry. Read more>>
Julian Lynch to speak at SES Chicago Dec 3-6, 2007
Julian Lynch, Account Director of Interactive Return, is to speak at the forthcoming Search Engines Strategies Conference - SES Chicago taking place December 3-6, 2007. Read more>>
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INDUSTRY NEWS:
European Commission Stalls Google/DoubleClick Deal
The European Commission has decided to open up an in-depth phase two investigation of Google's proposed $3.1 billion acquisition of DoubleClick, potentially setting the deal back months. Read more
Young people 'prefer internet to TV'
Young people are now spending 10% more time online than in front of the box, according to a survey of European internet usage. Read more
Facebook Launches Social Ads, Starring Your Friends
Beginning tonight, Facebook will cast social networking users in ads viewed by their friends. The so-called Social Ads are part of a new ad creation and targeting system on Facebook that also includes brand-controlled pages, a reporting interface, and data-sharing relationships with external sites like eBay and NYTimes.com. Read more
UK shoppers to spend STG40bn online
Online sales will reach STG40 billion this year with cyber shoppers forking out STG162 billion by 2020, research predicts. Read more
National Broadband Scheme gets go-ahead
The National Broadband Scheme has been given a clear path to proceed after the European Commission decided not to block State aid for the project. Read more
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