Interactive Return in conjunction with ICT-Ireland is running a Search Engine Optimisation course on February 16th in ICT-Ireland's new state of the art premises on Fitzwilliam Square.
This program covers the principles of Search Engine Optimisation and how to promote your web site through the most popular means of finding pages on the Internet.
Participants will learn how to design pages that work well within the ranking systems of the major search engines, where best to submit your web site, how to deal with developments in paid submission and Pay Per Click, and advanced techniques designed to target competitive areas. This one day workshop is broken down into the following 8 modules:
- Module 1: Why Search Engine Marketing?
- Module 2: The search Engine Marketing Environment
- Module 3: Search Engine Optimisation
- Module 4: Keyword Research
- Module 5: Organic Listings
- Module 6: Google Adwords
- Module 7: Overture
- Module 8: Measuring Success
For further information contact Robert on (01) 672-9022 .
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